Sellers
Sellers Strategy
You’ve been through the process of buying a home; now it’s time to become a seller. With the roles reversed, the strategy changes to get the best offers on your property. You know the phrase “you get what you pay for”?
Well, this philosophy applies to a seller.
Investing in a realtor can get you 99%+ of the value of your property, whereas private sales may only get you 70-80% of the value.
Comparatively, there are lots of factors that can affect your sales price. Here are some examples>
How well a property shows is critical for a seller. Not only do we have first-hand experience and knowledge of market trends, but we also work with design, staging, and media professionals to get your home showing the best it possibly can. Not to mention, our team has experience with all styles of homes and different budgets.
Contact us to learn more about a seller strategy
Price. It. Right.
Your listing price MUST properly reflect your selling strategy and goals. Phipps Brittain is active in the buying and selling markets. This allows us to identify what approach both buyers and sellers are using to succeed. Furthermore, we take our clients through listing and market data in detail to confirm which price and strategy are right for them.
Learn ways that you can maximize your listing
Now that you have your home looking as best and have identified the right pricing strategy, it is time to execute the right marketing plan. This begins with understanding who your target buyer is and how to best find that type of buyer. We utilize proven marketing strategies to get the most qualified buyers looking at your home.
The more people we get to view your home, the more offers you receive and the higher price we can sell it for!
Let’s talk about your new seller strategy
Get your FREE home evaluation
The Sellers Approach
We take the time to educate our clients on the entire selling process to place them in the best position to succeed. Here is a snapshot of what we do:
We learn about your current situation and goals. This provides everyone with clarity on precisely what we are working together to achieve.
We work to understand the market conditions for your home and the target purchase if you are buying a new home.
We create a customized action plan based on your specific goals and the market conditions.
Use our tools and resources to execute the defined action plan.
Get Our Selling Guidance
Why Work With Phipps Brittain Real Estate as a Seller?
Why Work With Phipps Brittain?
Our goal is to sell your home as quickly as possible and for the most amount of money. Our strategy is anchored in data analysis of local market trends and utilizes proven systems and models to deliver results. Moreover, we are locals to the KW region, and we understand regional insights, including the best marketing tactics and leveraging critical relationships for your selling strategy. We are proud to say that our business is in the top 5% of production in this region based on the number of properties purchased and sold.
Get started with a Phipps Brittain Real Estate Home Evaluation. The evaluation includes:
- Market Wide Analysis
- Review of specific comparable sales
- Detailed Breakdown of your home’s value and potential selling options
Get started with a Phipps Brittain Real Estate Home Evaluation.
The evaluation includes:
- Market Wide Analysis
- Review of specific comparable sales
- Detailed Breakdown of your home’s value and potential selling options
What type of selling strategy are you looking for?
First Time Seller
Selling your first home has several considerations when building an action plan. It’s not as easy as “putting it on the market” and hoping that the market will bring you a buyer. There is a lot of work behind the scenes that makes house sales feel flawless. In addition, the market ecosystem can change very quickly, making it vital to work with a local professional that understands trends and how to take advantage of them. Hiring the right agent who is prepared and experienced in handling the best and worst-case scenarios can help you through many unforeseen headaches.
Upsizing
When you sell a home and are looking for an upgrade, that tells us you are interested in a lifestyle change. In this scenario, we don’t just think about your selling strategy strictly; we also need to consider and understand your buying strategy as well.
For example: If you will need to sell your current home in order to purchase your new home which should you do first? The truth is that everyone’s situation and preference is different so there is no one size fits all strategy. Depending on the market conditions, you may be able to sell a home faster than you can buy, or you may be able to buy a home faster than you can sell. These are key elements consider when determining the best strategy for your situation. We take the time to understand our client’s unique circumstances so we can outline the best strategy for success.
Our typical process for an upsizing strategy includes:
- This ideal scenario for bridge financing can be a much more affordable option than most people think. It can give you more options when negotiating closing dates for our new home purchase or the sale of their current home.
- Ensure your financing options align with your target properties.
- Confirm an action plan to acquire a new home and prepare your current home for sale (i.e., determine if you need to sell first, then buy or buy first, then sell).
- Actively search for your new home until found and are under contract.
- List current home once a new home is purchased.
Here are some questions to ask yourself when considering a seller strategy for upsizing>
In this instance, we may want to focus on the purchasing side first. While you are actively searching for your new home, we can prepare your current home for the market. Elements may include repairs, painting, decluttering, staging preparation, getting photos/media done, etc. Then, as soon as we have locked in the purchase of your new home, we have your current home ready to list and a strong selling strategy in place.
Bridge financing can be a very affordable option and provide flexibility. Having flexibility with closing dates can be a significant advantage in negotiations!
This is a fantastic scenario for bridge financing, which can be a much more affordable option than most people think and can give you more options when negotiating closing dates for new home purchasing of the sale of their current home.
Downsizing
From our experience, those who downsize are making an important decision in their life that involves a significant lifestyle change, so it is vital to clearly understand your goals and options to ensure we are making the right move. Maximizing our client’s net return from the sale of the current home is very important. The more money we can put in our clients’ pockets, the more flexibility and options they may have for their new home or the next stage of their life. Following a similar option with our first-time sellers, but with a minor adjustment in perspective
Let’s start with a free home evaluation. We can get to know you and see what strategy would best fit your needs.
- We like to learn about your goals. What options for downsizing best fit your visions? i.e. apartment-style condos, condo townhouses, bungalows, bungalow townhouses, something with a walk-out basement or an in-law suite, retirement living and communities, etc.
- We get to understand the market conditions for your target purchase and for the market on the selling side.
- We create an action plan based on goals and market condition
- Use our tools and resources to execute an action plan